Global massage guns market was valued at US$ 242.63 million in 2020 and is anticipated to reach US$ 561.37 million, growing at an estimated CAGR of 9.8% over the forecast period. Rising demand of these hand-held devices by professional athletes, recreational gym-goers and consumers who are facing chronic pain has the assisted the overall massage guns market growth in recent past and is expected to continue the same trend over the next eight years. Research suggests vibration therapy improves power development, kinesthetic awareness and muscular strength leading to better muscle performance. Furthermore, such an activity tends to reduce tension in the muscle tendon unit, contributing to an enhanced muscle competence and improved muscular flexibility. This in turn reduces the muscle stiffness and increases blood flow. However, the sheer power of the massager sometimes act as a disadvantage for the users. Deep muscle massage can cause dermal and sub dermal bruising, an acute muscle soreness that lasts for several days, and in some cases, it can also cause nerve damages. In very rare cases, massage can be detrimental to nerve-related illnesses such as shingles and neuropathies.
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Integration of massage guns with advanced sensors will duly increase the demand of its usage among the consumers. Rising awareness towards fitness in emerging economies in which manufacturers can duly capitalize and provide advanced equipment that can be used in domestic application is anticipated to propel the global massage guns market over the forecast period. Manufacturers are designing massagers suitable for both homecare and patient care application. This quality provides users the benefits of a professional treatment which can be redeemed at home. In addition, the massage guns are equally used by therapists to treat patients. As a result, the massage guns market for massage guns by users has witnessed a substantial upsurge recently which is expected to grow further at the highest rate by 2027.
Massage guns are undergoing frequent design structures to better suit the preferences of users. For instance, the new model Power Massager Pro by TimTam comes with unique features such as an auto-heating tip and a vibration attachment. Furthermore, it also has a temperature sensor to adjust heat which can be increased upto 99.5 degrees Fahrenheit. North America held the largest massage guns market share in 2018 and is expected to continue the same trend over the next eight years. Rising number of massage gun providers in the region along with growing demand of consumers such as coaches, athletes and sports medicine professionals owing to factors such as neurological excitability, anxiety reduction and an improvement in mood condition has infused a positive psychological mechanism. Such a factor is expected to increase the demand for massage guns in the United States region.
The report provides both, qualitative and quantitative research of massage guns market. It is a definite source which provides penetrative insights into the rational scenario and favored development methods adopted by key contenders based on the past and current situation of the market. The report also offers extensive research on the key players in the market in addition to a comprehensive overview on their competitiveness. Key business strategies such as mergers and acquisitions (M&A), affiliations, collaborations, and contracts adopted by the major players are also meticulously highlighted. For each company, the report recognizes their headquarters, competitors, product/service type, end user and specification, pricing, and gross margin.
The primary market participants in the massage guns market are DMS, Hyperice, Massage Guns, OP E-Commerce, Pleno Massager, Rapid Release Therapy, SAFR Inc, Theragun, Inc., Thumper Massager Inc., TIMTAM, amongst others.
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Massage Guns Market
By End Users
- Individuals
- Athletes
- Trainers
- Chiropractors
By Region
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
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